The Importance Of Standardization Of Food Safety And Product Quality  


By Dr. Wen-Chi Huang
Associate Professor, Graduate Institute of Agribusiness Management
National Pingtung University of Science and Technology, Taiwan

Dr. Wen-chi Huang, Execom member of the AsiaDHRRA and its Chairperson for LSFM Project Advisory Committee, discussed about the nature and definition of product (food) quality, standardization processes, and the importance of certification. She cited specific cases of agricultural food product traceability in Taiwan to illustrate her points, which are helped by bar code-scanning and inquiry using 3G cellphones and the internet.

Dr. Huang also related about the Han Kwan Fruit and Vegetable production cooperative which introduced modern production techniques and innovations in developing multi-faceted marketing strategies for enhancing competitiveness in the market.


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